The Signature Brand Suite – Complete Visual Identity for Small Businesses

The Signature Brand Suite 

A thoughtful brand foundation designed to grow with your business.

Your brand is often the first impression someone has of your business — and it should feel just as intentional as the work you do. The Signature Brand Suite is a collaborative, high-touch branding experience designed to help you show up confidently, cohesively, and consistently across every touchpoint. 

This isn’t about trends or quick fixes. It’s about creating a visual and verbal identity that reflects who you are, what you do, and where you’re going next. 

Who This Is For 

The Signature Brand Suite is best for business owners who: 

• Are launching or repositioning their business 

• Are ready to move beyond DIY or inconsistent branding 

• Want a cohesive visual identity and clear brand voice 

• Value thoughtful strategy as much as beautiful design 

• Are building a brand meant to grow, not just “look good”
  

This may not be the right fit if:

• You only need a quick logo or minor refresh 

• You’re not yet ready to define your brand direction 

• You’re looking for trend-driven design without strategy 

What’s Included 

Every Signature Brand Suite is customized, but typically includes: 

Visual Identity

• Custom logo suite:  

• Primary logo 

• Secondary logo 

• Submark 

• Icon or mark for social and small spaces 

• Curated brand color palette (primary, secondary, and accent colors) 

• Typography pairings with guidance for headlines, body copy, and digital use
  

Brand Voice & Direction

• Voice & tone definition to guide how your brand communicates

• Key brand descriptors and personality traits

• Messaging guidance to support consistency across platforms
  

Brand Guidelines

• Lite Brand Style Guide (quick-reference for everyday use)

• Full Brand Style Guide (in-depth documentation for long-term consistency)

• Brand strategy recap 

• Visual direction overview 

• Logo suite usage and spacing 

• Color and typography rules 

• Voice and tone guidance 

• Brand do’s and don’ts 

• Guidance on application and usage (website, socials, print assets, etc.) for future designers or collaborators
  

Additional Support 

• Brand discovery questionnaire 

• Moodboarding and visual direction exploration 

• File delivery organized for web, print, and social use 

Outcomes & Benefits 

By the end of this experience, you’ll have: 

• A cohesive brand that reflects your values and vision 

• Confidence in how your business shows up visually and verbally 

• Clear guidelines that make future design decisions easier 

• A foundation built to grow with you, not box you in 

• Brand assets you can actually use across platforms
  

Instead of piecing things together later, you’ll walk away with a complete, aligned brand foundation. 

Investment / Pricing

The Signature Brand Suite is a premium, custom branding experience. 

Investment typically begins at:
$2,500 

Pricing varies based on scope and deliverables. 

Payment plans may be available. 

Next Steps 

1. Submit an inquiry to get started 

2. We’ll meet to review your goals and determine if this service is the right fit 

3. You’ll receive a custom proposal, anticipated timeline, and initial invoice 

4. We’ll kick-off the project and begin the brand discovery process 

Your brand should feel like home — aligned, intentional, and unmistakably you.

If you’re ready to invest in a brand foundation that supports your business now and as it grows, the Signature Brand Suite is the perfect place to begin.

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